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About us

The team behind MadeByBrain

Where innovation meets experience

Our story

International · remote · measurable

MadeByBrain is an internationally operating digital consultancy with more than 20 years of experience in digital transformation. Our team combines deep e-commerce expertise, state-of-the-art AI technology and next-generation social media strategies.

What began as an advertising agency in 2003 has grown into a specialised innovation consultancy that delivers measurable outcomes for companies worldwide. From Amazon optimisation and AI integration to virtual brand ambassadors — developers, designers, AI specialists and marketing experts work at the intersection of technology and creativity.

As pioneers in AI influencers , we have built an entire portfolio of virtual personalities — each with its own character, audience and platform strategy. From Alex Emilio Carter, our AI business mentor for the US market, to Zara Kara, the first AI rapper from Berlin, to Notorious W.U.R.S.T., the Bavarian butcher influencer. We pass this experience on to our clients.

Our motivation? The perfect blend of proven business experience and the courage to stay one step ahead. As a remote-first team, we are wherever innovation happens.

Impact

Measurable results for our clients

200+
Successful projects Satisfied clients across multiple industries
55%
Average revenue uplift Measurable outcomes for our clients
20+
Years of experience Expertise in e-commerce and digital transformation
1000+
Optimised products Amazon listings with measurable improvement
Our values

What drives us

Innovation

We combine cutting-edge technologies with proven methods to give you a competitive edge.

Trust

Transparent communication and honest advice come first in everything we do.

Passion

We care deeply about digital transformation and our clients’ success.

Excellence

High quality standards and continuous improvement define how we work.

MadeByBrain

Why MadeByBrain?

  1. 1

    Personal attention

    Direct access to our experts — no unnecessary layers.

  2. 2

    Measurable results

    Transparent performance tracking with clear KPIs.

  3. 3

    Long-term partnership

    Continuous optimisation beyond a single project.

History

Our journey

Over 20 years of experience in digital transformation

03
2003

Founding of our first digital marketing agency

The foundation for more than two decades of expertise in digital transformation.

12
2012

Entering e-commerce

First proprietary products launched successfully on Amazon — the start of deep marketplace expertise.

18
2018

Amazon Service Provider

Official partnership with Amazon as a service provider.

20
2020

MadeByBrain is founded

Launch of MadeByBrain as a digital innovation consultancy.

22
2022

AI integration focus

Specialisation in artificial intelligence and automation for e-commerce clients.

24
2024

First AI influencers go live

Launch of AI influencers and further virtual brand ambassadors.

25
2025

AI influencer & digital twin services

Expansion: AI influencer & digital twin services for enterprise clients worldwide.

26
2026

AI commerce & GEO

Launch of AI commerce & GEO consulting for Generative Engine Optimization and agentic commerce.

Portfolio

Our AI influencers — built by MadeByBrain

Six virtual personalities. Six audiences. One team behind the scenes.

Alex Emilio Carter — AI business mentor

Alex Emilio Carter

AI business mentor | USA

Your AI-powered mentor for Amazon FBA, e-commerce and AI tools. 184+ videos, practical strategies, tangible value.

YouTube →
Zara Kara

Zara Kara

AI rapper | Berlin Kreuzberg

The first AI rapper from Berlin. Turkish–German flow, diss tracks and bold storytelling.

TikTok →
Notorious W.U.R.S.T.

Notorious W.U.R.S.T.

Bavarian butcher influencer

Master butcher, OG since ’91, blood-sausage connoisseur and TikTok commentator with Bavarian wit.

TikTok →
What if…? VOID·Y2K

What if…? (VOID·Y2K)

Alternate realities | sci-fi storytelling

Cinematic AI visuals, UFO mysteries and Y2K aesthetics. 1,800+ followers.

Instagram →
Off-Trail Elena

Off-Trail (Elena)

Off-trail travel & overland

AI travel influencer — off-trail adventures, overlanding and forgotten places.

Instagram →
APE — AI influencer

APE

Entertainment & culture

The ape with attitude. Unpredictable AI entertainment for the scroll generation.

TikTok →

Learn more: AI influencer & digital twin services →

Ready to grow together?

Get in touch and learn how MadeByBrain helps your company move into the digital future.

Contact us